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  • Welcome to GFMD IMPACT
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    • 2025
      • From crisis to opportunity: reimagining media development in the MENA region (Apr. 2025)
        • Meeting Agenda
        • Literature Review
          • Lebanon
          • Palestine
          • Syria
          • MENA region
          • Frameworks, Guidelines and Recommendations
      • Connecting the dots: How to use existing mechanisms to protect media freedom online? (Jan. 2025)
    • 2024
      • GFMD Levant Regional Meeting on Media Support (Dec. 2024)
        • Mapping report
        • Key Recommendations
        • Meeting Agenda
        • Literature Review
          • Lebanon
          • Palestine
          • Syria
          • MENA region
          • Frameworks, Guidelines and Recommendations
      • Post-Summit of the Future Updates and Upcoming Opportunities (Nov. 2024)
      • UNDP–GFMD-SFCG Webinar: Media actors and the (de)construction of the ‘other’ (Oct. 2024)
        • Key insights from the meeting
        • Speakers
        • Literature review
      • Advocating for public interest media and journalism (Aug.-Sept.2024)
        • Donor Workshop: Donor Support for Locally Led Journalism and Media Advocacy (Sept. 2024)
          • Meeting agenda
        • Learning Call: Coordinating policy and advocacy working groups (Aug.2024)
          • Meeting agenda
        • Literature review
      • GFMD Regional Meeting for the wider European region (May 2024)
        • Mapping report
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      • GFMD Latin America & Caribbean Summit (May 2024)
        • Meeting report
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      • Journalism Cloud Alliance Inaugural Meeting (Apr. 2024)
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      • PRIMED (Feb. - Mar. 2024)
        • Key takeaways
        • Workshop 1
          • Meeting agenda
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        • Workshop 2
          • Meeting agenda
          • Speakers
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        • Workshop 3
          • Meeting agenda
          • Literature review & case studies
    • 2023
      • MENA regional meeting (Nov. 2023)
        • Lit review & case studies
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      • National Journalism Funds (July 2023)
        • Lit' review & case studies
      • Philanthropy for Ukraine (Apr. '23)
      • Summit for Democracy (March. '23)
        • Media Freedom Cohort: key outcomes and findings
        • Thriving media for resilient democracies
        • Media viability in crisis
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      • National consultations on Media Viability (Jan.- Feb. '23)
        • Lebanon
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    • 2022
      • Challenges and perspectives for media support programs (Nov. '22)
      • World News Media Congress: Media Viability (Sept. '22)
        • Meeting Report
      • Investing in the future of independent journalism (Sept. '22)
        • Investing in independent media to strengthen democracy
        • Exploring new funding models: thinking brave and bold
        • Editorial sustainability: on ownership and media capture
        • Investing in people
        • Agenda
      • IAMCR 2022 (July '22)
      • World Press Freedom Day (Uruguay, May '22)
        • Principles for effective media assistance
        • Safety of journalists in Ukraine
      • Principles for effective mediadev Belgrade (April '22)
        • Coordination and local perspective
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        • Building digital competences
        • Positive examples
      • MFC Global Conference for Media Freedom (9 Feb. '22)
        • Sustainability & viability
          • How is sustainability defined and measured?
          • Cross-cutting themes
          • Achieving sustainability and viability
          • Initiatives to support media sustainability: an overview for donors and policy
          • Literature review
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        • Renewing the principles for effective media support
          • Process of renewing the principles, development and pathways to implementation
          • Three pillars identified in the consultative process so far
          • Donor perspective- improved partnership
          • Improvements that would benefit the principles process
          • Moving forward with the Principles for Effective Media Development
        • Participation in other MFC events
      • Principles for effective mediadev (Jan. '22)
    • 2021
      • Theories of change & impact measurement (March '21)
        • Meeting agenda
        • Case studies
          • Theories of change in media and governance programmes
          • PRIMED - Protecting Independent Media for Effective Development
          • Measuring the impact of investigative reporting
        • Introduction to GFMD IMPACT
        • Feedback
      • Disinformation - Media support (June '21)
        • Introduction (efficacy of MediaDev responses)
        • 1. Identification responses
        • 2. Responses aimed at producers and distributors
        • 3. Impacting production and distribution mechanisms
        • 4. Supporting the target audiences of disinformation campaigns
        • 5. Evaluating counter-disinformation programmes
          • The Challenges of Evaluating Countering Disinformation Programs: A Working Paper (June 2021)
          • Tips for evaluators
        • 6. Research on disinformation
        • Literature review
        • Feedback
        • Meeting agenda
      • Principles for effective mediadev (Dec. '21)
        • In quotes - What should the principles look like?
        • Feedback
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  • OPPORTUNITIES
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  • GFMD IMPACT BACKGROUND
    • Consultation (2019)
      • Recipient Perceptions of Media Development Assistance: A GFMD Study (Jan. 2019)
      • Donor feedback on GFMD’s concept for a media development policy Hub - (Sept. 2019)
    • Co-design (2020-2021)
    • Related projects and initiatives
      • Ariadne
      • BBC Media Action research and insight
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        • CIMA - Putting Research to Work: Scholars and Practitioners Discuss Greater Collaboration (2016)
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  1. Learning meetings
  2. 2021
  3. Theories of change & impact measurement (March '21)

Introduction to GFMD IMPACT

The co-conveners of the meeting opened the session by sharing their hopes and ambitions for the GFMD IMPACT - the Global Forum for Media Development’s International Media Policy Advisory Centre.

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Global Forum for Media Development (GFMD)

GFMD's Executive Director, Mira Milosevic, opened the meeting by explaining that GFMD IMPACT aims to assist donors, funders, policy-makers, practitioners, and other stakeholders in making informed, evidence-based decisions on strategies, programming, funding, and advocacy for media development and journalism support.

Activities in 2021 will include hosting meetings bringing together donors, practitioners and researchers (the meeting on was the first of these meetings) and establishing a , which will use a network of experts and resources brought together by GFMD to respond in a timely fashion to requests from donors.

For information about the meeting background, consultations, studies and co-design sessions that have led to the creation of GFMD IMPACT see:

Swiss Agency for Development and Cooperation (SDC)

Melina Papageorgiou explained that SDC has supported the creation of GFMD IMPACT as the sector needed a better long-lasting mechanism to

  • exchange evidence about what works to better inform media support policies of donors

  • complement and bring together other initiatives

  • distil learning from decades of media support

  • respond to a very fast-moving field full of challenges

  • provide a forum for media organisations in resource-poor and fragile contexts to share their perspective with donors, practitioners and researchers.

  • contribute to more coordinated policies for media support.

Center for International Media Assistance (CIMA)

CIMA's director, Mark Nelson, said that dealing with the relationship between donors and practitioners and the knowledge and information that they accumulate during the course of their work was critical.

A growing sense of urgency borne out of the economic crisis facing the media, accompanying misinfodemic, and the growing attention to media support gives momentum for change.

“We really need to share knowledge and learning about what works and what doesn't and to catalogue that knowledge so that we can get better results and be able to articulate those results. We also need new approaches to media development that is not only built on rigorous research, evidence and practical experience, but which also leverages from other areas of the development agenda to address the enabling environment for the media, the governance of the media, the governance of the Internet and social media.”


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“Theories of change and impact measurement”
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